Phishing is a type of cyber attack and social engineering tactic used by malicious actors to deceive individuals or organizations into revealing sensitive information, such as usernames, passwords, credit card details, or other personal data, or to install malware on their systems.
It typically involves fraudulent communications that appear to come from trustworthy sources, aiming to exploit human psychology rather than technical vulnerabilities in software or hardware.
Attackers often craft messages that create a sense of urgency, fear, curiosity, or trust to prompt the recipient to take immediate action without verifying the legitimacy of the request.
These messages can take various forms, including emails, text messages (known as smishing), phone calls (vishing), or even fake websites (pharming). For instance, an email might mimic a legitimate entity like a bank, government agency, or popular online service, urging the user to click a link to "update account information" or "claim a prize," which then leads to a counterfeit website designed to capture credentials.
It may be easy to confuse these cybersecurity concepts as they both deal will people in the attack chain:
Social Engineering may be employed to ensure a Phishing attack is more believable and effective.
This is the most traditional and widespread form of phishing, accounting for the majority of reported incidents. It involves sending mass emails that masquerade as legitimate communications from trusted entities, such as banks, e-commerce sites, or government agencies.
A more targeted evolution of email phishing, where attackers customize messages based on research about the victim, making them appear highly credible and personalized.
A subset of spear phishing focused on high-value targets, often referred to as "big fish" phishing.